About Fido

It started with a love of dogs.

And a realization that there was a lack of education around dogs.

Through his experience as a working, obedience, & family dog trainer, co-founder Bobby Dwyer realized it wasn’t common knowledge that supplements are just as important for dogs as they are people.

It is our mission to change that.

Our pets are family, so we should take care of their wellness like we do our own.

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Our Story

Brothers-in-law Brad Madrid and Bobby Dwyer have a shared passion for paws, and it wasn’t until 2021 that they saw a need in the market to produce a product that would change the narrative around pet wellness. Based outside Houston, TX, the duo works with the best research team to bring the best to your Fido.

Bobby Dwyer / Co-Founder

Bobby is a Manufacturing Engineer, by education; engineer, by profession and owner of Two Brothers Sporting Dogs which offers dog training and breeding.

With a lifelong desire to understand dogs at a high level and many years of experience, Bobby has placed a gentle hand on hundreds of dogs. His experience has allowed him to develop an intimate understanding of how dogs think and function.

Brad Madrid / Co-Founder

No matter the task at hand Brad takes every challenge with passion. His energy and relentless focus on finishing the job have proven to be successful. Brad has experience in multiple roles in the healthcare space, ranging from sales and marketing, account management, to operations and process automation.

If you are looking for Brad, you will most likely find him on the phone pacing up and down his driveway with his dog, Oscar. Doing what he loves best: solving problems while making people smile!